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Marketing and Business Development Executive

Job description

Marketing & Business Development Executive

Are you a talented writer looking to build a career in professional services marketing? We're recruiting a Marketing & Business Development Executive on behalf of a well-established and ambitious business law firm in West Sussex, known for its practical, commercial approach and its genuine investment in marketing as a driver of growth.

This is far more than a "scheduling LinkedIn posts" role. As Marketing & Business Development Executive, you'll work alongside an experienced marketing team, turning complex legal expertise into engaging content, supporting digital marketing, and getting hands-on exposure to AI and emerging marketing technology as part of your everyday work.

What you'll be doing:

Content Marketing

  • Interviewing solicitors and translating technical expertise into engaging articles
  • Writing website copy, blogs, newsletters and LinkedIn posts
  • Creating client success stories and case studies
  • Repurposing content into videos, graphics and downloadable resources
  • Ensuring all content reflects the firm's tone of voice
Digital Marketing

  • Maintaining and developing the firm's website
  • Improving SEO performance and monitoring website analytics
  • Identifying opportunities for new content
  • Supporting email marketing campaigns
AI & Innovation

  • Using AI tools to accelerate content creation
  • Helping develop marketing workflows and researching new technology
  • Testing new ideas to keep the firm at the forefront of legal marketing
Business Development

  • Supporting events, award submissions and legal directory submissions
  • Producing marketing collateral
  • CRM management and campaign reporting
What we're looking for:

The ideal Marketing & Business Development Executive will have:

  • Excellent copywriting skills and outstanding written English
  • A marketing qualification or relevant experience
  • Strong organisational skills and an eye for detail
  • Experience using Canva
  • Good knowledge of Microsoft Office
  • Confidence communicating with professionals
Desirable (but not essential): SEO knowledge, WordPress or other CMS experience, Google Analytics, Mailchimp (or similar), basic video editing, professional services marketing experience, and a genuine interest in AI.

What's on offer:

This Marketing & Business Development Executive opportunity offers exposure to every aspect of professional services marketing, ongoing investment in AI tools and marketing technology, and a genuinely collaborative environment where new ideas are welcomed and career development is actively supported.

If you're curious, detail-focused, and want to grow your marketing career within a firm that treats marketing as central to its success - not an afterthought - we'd love to hear from you.

Haywards Heath, West Sussex (Office Based) | £28,000–£35,000 DOE | Full Time

Apply now to find out more about this Marketing & Business Development Executive role.

GWV Talent Solutions Limited (trading as Gerrard White Consulting and Vermelo RPO) acts as an employment agency for permanent recruitment and an employment business for the supply of temporary and contract workers. By applying for this job you accept the terms of our Privacy Policy and Terms of Service Agreement which can be found at www.gerrrardwhite.com

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